Current Tech News and Hot Instagram Trends: May 13, 2025

Check out the most current tech news, Instagram trends, and the top Google Searches related to digital marketing on May 13, 2025:

Instagram, TikTok, and YouTube Trends

Street Challenges and Fun Social Exercises are trending on Instagram and Facebook Reels. Creators throw red carpets down for strangers to walk on, pass a basketball for people to throw into the hoop, and do other fun things to engage with people to see if they’ll pass the “vibe check”.
Montagem Tomada (Slowed) by MXZI audio track paired with short clips showcasing impressive physical abilities, magic tricks, dances, and content that will leave you in awe is trending on YouTube and Instagram.
America’s Got Talent Judges AI trend where people are showing off AI creations and collaborations. Some creators also showcase their actual talents and skills and blending it with clips of America’s Got Talent judges’ reactions.
Healthy Recipes that actually look and taste good perform well on Shorts, TikTok, and Facebook.
Sped Up ASMR Videos gain tons of exposure and engagement. They can be typical ASMR, food-related, with an ASMR emphasis, or showcasing a DIY skill.
Miniature Worker Men on imaginary work sites doing construction and repairs are trending AI-generated images and videos. They do best on TikTok and Instagram but can also be repurposed for Shorts.

Business and Finance searches include Tariffs and De Minimis.
Ecommerce: According to Google Trends, searches like Trending Ecommerce Products, Commerce, Full Service Ecommerce Marketing Agency, SEO For Ecommerce, Ecommerce SEO Pricing, Social Media For Ecommerce, and Ecommerce Marketing Agency are rising.
Content: People are actively searching for Trending TikTok Songs This Week, What’s Trending, TikTok Creative Center, Collaboration, Content Management Systems, Content Marketing Tips, Website Content Strategy, Content Marketing Strategist, and Content Ideas.
Marketing: Breakout and rising searches include Marketing Mix, Social Media Marketing Manager, and Target Audience.
RecurPost seems to be a popular search, with related inquiries like Social Media Planner Recurpost, Recurpost Social Media Management, and Social Media management tools recurpost.
Advertising: Google Search Trends shows Digital Advertising Services, MCC Ads, and Interstitial Ads as breakout searches for the day.

Threads will reach over 350 million monthly users in 2025, while X is on a flatline at 600 million users. If this trend continues, Threads might challenge X and surpass it by the end of 2025.
Threads is about to start testing video ads. A small number of advertisers will test 19:9 or 1:1 video ads that will appear randomly in the users’ feeds.
Google updated its Image SEO Best Practices. The new recommendations include using the same image URL across your site and warn against using inconsistent image URLs.
Google’s Search Relations Coordinator, John Mueller, recently emphasized that Hreflang tags act as suggestions, not commands, which means they do not guarantee indexing.
ChatGPT created a connector for Microsoft SharePoint and OneDrive for deep research. It is globally available for Plus, Pro, and Team users. Here’s how to connect.