Google Search and Marketing Trends + Tech News: August 13, 2025

Here are the latest Google search and marketing trends, content ideas, trending topics, and technology news on August 13, 2025:

That’s Not That Bad is a funny trend. Start a video with your friend or partner asking, “How much did the dinner cost?” or “How much did that new car cost?” Then, cut to another clip of you stating the price, and end with your friend or partner saying, “That’s not that bad.”
How I Plan… is a popular TikTok trend. Post a video with a text overlay, such as” How I plan to make $100k/month in marketing”, sharing your plan with your audience.
Tell Me I’m Wrong is a common trend. Post a video sharing strategies and advice with your audience, then add a text overlay saying “Tell me I’m wrong”.
Day 1 of… is a viral content idea. Post a video with a text overlay like “Day 1 of starting my online business” or “Day 1 of eating only healthy foods”. This trend is good for self-accountability and allows you to share your new journey with your audience.
Soulmate x Amelie x Interstellar is a trending Instagram song with 1.6 million reels. Pair this audio with peaceful content, life advice, favorite moments, or clips of yourself working.
I’ll Make You Dangerously {X} is a trending YouTube content idea. Post a video with a text overlay, for example, “Give me 10 minutes and I’ll make you dangerously motivated”. Share valuable tips on how your viewers can improve their skills in your niche.

Taylor Swift is trending on Google, with over 500,000 searches in less than 24 hours after she announced her new album, The Life Of A Showgirl.
Walmart Hand Soap Recall is trending on Google search, reaching over 20,000 searches in just 4 hours after skin-cleansing soaps, foams, and lotions were recalled due to bacterial concerns.
Hurricane Erin is a trending Google query, with over 200,000 searches in just 19 hours after news outlets reported that Tropical Storm Erin could become the first Atlantic hurricane in 2025.
Perplexity is trending on Google, with over 20,000 searches in just 14 hours after Perplexity offered to buy Google’s Chrome Browser for $34.5 billion.

Latest Technology News and Developments

Claude AI can now reference past chats, allowing you to pick up where you left off.
Gemini Live now connects with Google apps, giving you real-time feedback if you share your screen or camera.
Vals AI reported that Grok 4 is the clear SOTA winner, beating other top AI models on the IOI.
Genspark AI can now record meeting notes on the Apple Watch.
Elon Musk will allegedly take legal action against Apple over favoring OpenAI.
Google rolled out Preferred Sources – a feature that allows you to customize your search results.

Chai – a conversational AI platform that allows users to create and interact with their own AI chatbots.
ElevenLabs – a voice AI platform that provides tools for text-to-speech, voice cloning, and dubbing, trusted by creators and enterprises.
Pandy AI – a personal executive AI recruiter that connects top talent with decision-makers.
TurboLearn AI – an AI-powered learning system that creates personalized roadmaps and offers adaptive lessons to help users master new skills.
Undetectable AI – a tool that detects AI-generated content and helps users rewrite it to sound more human-like.