Google Trends and Popular Social Media Content: May 6, 2025 🗞️

Here is what’s trending on Google in digital marketing, social media content ideas, and relevant business updates on May 6, 2025:

Marketing Search Trends 

• AI: Artificial Intelligence continues to be a key player in the marketing industry, and it’s not going away anytime soon, if ever.
  
  Some of the most popular AI-related searches today are: “AI Integration”, “Generative AI”, “AI-powered analytics”, “AI agents”, and “Real-time insights”.
  
  
• E-Commerce: “Social commerce”, “shoppable video”, “mobile commerce”, and “e-commerce analytics” are currently hot topics.
  
  
• Seasonal and Event Marketing: Topics and ideas revolving around seasonal and event marketing are trending this month.
  
  Mother’s Day is coming up next weekend, Memorial Day at the end of the month, and other social-media-made-up holidays that some marketers may want to participate in.
  
  With summer around the corner, many brands are releasing new products, perfecting their services, and preparing special deals for consumers.
  
  
• Voice and Visual Search Optimization: Topics and skills relating to various types of website and content optimization that go above and beyond SEO are trending search queries today and are rising.
  
  
• Ukulele: If you are in the music industry and have any knowledge or experience with the Ukulele, today might be the right time to show off your skills, share a story about this musical instrument, or promote Ukulele classes.
  
  According to Google Trends, search queries related to the instrument’s history and anything related to it are breaking out.
  
  
• Business Networking is a trending search query that could potentially benefit those who host webinars, attend networking events, host networking parties, and help people connect.
  
  
• Trending in Marketing: According to Google Trends, topics like “direct mail marketing”, “field marketing”, “SMS marketing”, and “sales promotion” are trending searches right now.
  
  
• Trending in Advertising: “Google AdSense”, “advertising mail”, and “market segmentation” are rising and breakout search queries. 
  
  

Social Media Trends

• Motivation: Raw, unhinged, and often abusive-sounding and toxic motivation is trending on TikTok, Shorts, and Reels.
  
  It can have a real or a sarcasm-to-aggressive-positivity spin to it, and people seem to love it!
  
  
• Relationships, Emotional Intelligence, and Communication: Podcasts, video expressions, role-plays, and other content revolving around these three topics are trending on Instagram and TikTok.
  
  
• Mental Health is a common subject of discussion on all platforms, and the more relevant the subtopic is, the more engagement and shares it gets.
  
  There are endless ways to recreate relatable content about mental health: think workplaces, toxic relationships, everyday life, economic and political changes, financial situations, and more.
  
  
• Simple and Actionable Advice: If you educate people about anything, create content that is easy to understand and implement right away.
  
  Creators on all platforms see great engagement and shareability from free, simple, and short-form actionable information.
  
  
• Homebody Living Vlogs are a trending content type on YouTube. These long-form vlogs are a way to emphasize and romanticize introverted lifestyles.
  
  Creators can show themselves cooking alone, organizing, or cleaning.
  
  
• Trending Audio: Doechii’s track “Anxiety” is trending on TikTok and YouTube. Many people are dancing to it, posting memes, and recording humorous, sarcastic, and day-to-day moments.
  
  

Business, Tech, and AI Updates

• Perplexity launched WhatsApp access. You can generate images and fact-check on the go by entering the chat.
  
  
• Perplexity redesigned its web sidebar. You can customize your library and threads by pinning the most-used ones at the top.
  
  
• Google Ads shared some insights on how it’s helping marketers improve app measurement and data strategies.
  
  
• Google Ads is rolling out Google Tag Gateway for advertisers. The feature helps you run your Google Tags. 
  
  
• Temu: Due to the tariffs, Temu has stopped shipments from China. The company now shows items available in U.S. warehouses only. 
  
  

You may also want to check out some of our other May updates.

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