The My First Time trend is gaining momentum across TikTok, Instagram Reels, and YouTube Shorts.
The idea is simple: post a video with a text overlay like “My first time running ad campaigns” or “My first time going on an airplane”.
Creators then share their reactions, bloopers, or lessons learned in a fun, engaging way.
It works because it’s both relatable and adaptable, allowing anyone to spin it into their niche.
This format shines in business, fitness, lifestyle, and entertainment spaces.
A marketer might post “My first time launching a $10K ad campaign”, while a fitness creator could try “My first time deadlifting 300 pounds.”
The trend connects through honesty, humor, and storytelling, three ingredients that keep audiences engaged.
By leaning into your own “first-time” experiences, you can build trust while also entertaining your viewers.
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