News & Trends: March 14 – 20, 2025

Here are some relevant news, trends, and updates from the business and marketing world that you may want to know about…

TikTok introduced a Security Checkup to safeguard TikTok accounts. The new security tools help users take control, make updates, and stay safe from scams and fraud.
Meta is celebrating 1 billion downloads of Llama (Meta’s open-source AI model). Meta shared some incredible Llama applications they’ve seen since launch. Discover more here.
Meta is about to begin testing Community Notes on Facebook, Instagram, and Threads. Meta’s Community Notes will resemble those of X and will allow people to add more context to posts that are potentially confusing or misleading.
Bloomberg has shared an analysis of 1.1 million Community Notes from 2023 to 2025. According to Bloomberg, the Community Notes fact-checking system did not perform as expected and “has fallen short of stopping the spread of misinformation.”
xAI has acquired Hotshot, a generative AI video startup. This could mean that Hotshot is on track to compete with big fish like Sora and Veo 2.
X launched the X Bracket Challenge in partnership with Uber Eats. The big prize is a trip to Mars! 🚀
Puma announced its biggest global brand campaign to date – “Go Wild.” The campaign celebrates and inspires everyone (beginners and pro athletes) and represents a new vision of sport and a new chapter for Puma.