News & Trends Report: February 14 – 20, 2025

Here are some relevant news, trends, and updates from the business and marketing world that you may want to know about…

Google Ads plans to implement some AI-powered changes to search campaigns and creatives to increase asset flexibility and improve results.
Gemini can now look back on past chats to provide more helpful responses, which means you no longer have to start the topic over; instead, just ask a question about something previously discussed or request a summary of a previous conversation.
Open AI has introduced a deep research feature that uses reasoning to synthesize large amounts of information. It is currently only available for Pro users but will soon be available for Team and Next users, too.
Open AI has updated its latest Model Spec (a doc defining how AI models should behave). The update reinforces Open AI’s commitment to transparency, customizability, and intellectual freedom.
Grok has released an early preview of the Grok 3 Beta, its most advanced model yet, which combines reasoning and extensive knowledge.
X increased its Premium+ price after the release of Grok 3 – the new monthly charge for Premium+ members is $40.00.
Facebook has updated its Live video storage policy. The update allows you to replay and download new live broadcasts, provides new tools to make downloading previous live videos easier, and more.
TikTok is now available on the AppStore and Google Play… again. You can now redownload your daily source of serotonin if you deleted it during the ban scare. 😅