Top 10 Viral Social Media Trends To Get BILLIONS Of Likes In May

Digital Marketing Trends, May 10 2025

Here is what’s trending on social media this week in May. Use these ideas to create marketing content to boost your views, leads, and sales:

  1. Mother’s Day: Tomorrow is Mother’s Day, so searches for Mother’s Day gift ideas are spiking, and Pinterest is one of the top platforms people (especially Gen Z) go to for research.

  2. Lifestyle Reels with Actionable Advice in the caption about your industry perform well on Instagram and Facebook. The Reels should be aesthetically pleasing and of high quality.

  3. Homebody Living Vlogs are a trending content type on YouTube. These long-form vlogs emphasize and romanticize introverted lifestyles. Show yourself cooking alone, organizing, cleaning, etc.

  4. ASMR Content performs well on TikTok and YouTube; you don’t have to be an ASMR specialist. You can whisper a story from your life, about your business, ask a question, and make supporting ASMR sounds.

  5. Gorilla vs 100 Men: Everyone wants to know whether 100 men can beat one gorilla in a fight. Post your opinion on social media to boost engagement.

    Our take? 100 men would eventually win, but the gorilla would take out “more than a few” before it finally succumbs to fatigue and gets overpowered… Gorillas are exceptionally strong! 🦍

  6. “Northern Attitude” by Hozier ft. Noah Kahan is trending on TikTok, often paired with throwback content, 10-year transformation comparisons, and emotional breakthrough videos.

  7. Text-to-Speech Videos: Content with AI-narrated voices is trending on TikTok and Facebook. It works best for storytelling videos and can be paired with engaging visuals and silent, neutral, or mysterious music in the background.

  8. Repurposed Content: Many brands optimize and maximize reach and exposure by posting similar or duplicate content on multiple platforms. A lot of businesses are prioritizing volume over a targeted audience.

  9. Old Money Clothing Style content is trending among young men and women. It can consist of short video clips showing styles or a picture-to-picture comparison of what to strive for and avoid when dressing like Old Money.

  10. Psychology is a trending topic on all social media platforms, in both text and video form. Any field, from mental health to sales, can relate to human psychology, so find a way to involve it in your field and hop on the trend.

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