Here are the latest digital marketing trends, viral content ideas, tech announcements, and AI developments on September 2, 2025:
Social Media Trends and Content Ideas
- BookTok is an evergreen TikTok trend. Post a video, sharing book reviews and recommendations.
- Beginner Guides are a viral marketing trend. Post tutorials and guides on how to start dropshipping, affiliate marketing, an agency, etc.
- Social Commerce is a viral marketing trend. It involves selling products directly through social media platforms by blending engaging content with seamless shopping experiences.
- Newsfluencers are a growing marketing trend. Post videos sharing your niche’s most recent and relevant news and stories.
- World Of Color by KAIROS is a trending Instagram song with over 50K reels. Pair this audio with lifestyle content.
Trending Topics On Google Today
- Rudy Giuliani is a trending query, with over 100,000 searches in just 12 hours after it was reported that he got into a car accident with serious injuries.
- Novak Djokovic is going viral, reaching 100,000+ searches in just 8 hours after he overcame an injury scare and dominated Jan-Lennard Struff at the U.S Open.
- Notre Dame vs. Miami is trending, reaching 200,000+ searches in just 14 hours as fans search for this anticipated game, as Miami beat Notre Dame 27-24 in a thriller.
- Liverpool is a rising query, with over 200,000 searches in less than a day after Liverpool defeated Arsenal 1-0, in an epic soccer match.

Latest Tech News and Announcements
- Tesla released the new Model Y Performance in Europe and the Middle East.
- OpenAI announced a joint safety evaluation with Anthropic, where both companies tested each other’s AI models for alignment, misuse, and safety issues.
- Google allegedly warned its billions of Gmail users to change their passwords after a data breach occurred, but apparently, it was fake news.
- Grok Imagine is now available on Web.
- xAI has sued a former engineer for allegedly uploading the entire codebase to OpenAI.
Trending AI Tools
- Hedra – turns images and text or audio into realistic talking and singing character videos.
- Civit AI – an open community platform where users share, download, and monetize AI image-generation models, especially for Stable Diffusion, using a virtual currency system.
- Pollo AI – a platform that turns text, images, or videos into animated, stylized content using diverse models and playful effects.
- Nomi AI – an emotionally intelligent companion platform that remembers your preferences and chats via text, voice, images, and group interactions with personalized virtual characters.
- Anaconda – streamlines AI development with secure package distribution, governance, and real-time insights.
You may also want to check out some of our other recent updates.
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