The Delete That Video and Post It Again trend is becoming popular among new creators on TikTok as both a growth strategy and a motivational push.
The concept is straightforward: if a video doesn’t get much traction at first, instead of giving up, creators delete it and repost to give the content a fresh chance with the algorithm.
Many beginners are using this method to increase their engagement, test different posting times, and maximize the chances of their videos being seen by a wider audience.
Beyond just a strategy, the trend has also become a form of encouragement within the creator community, reminding newcomers that one low-performing post doesn’t define their success.
It promotes persistence, consistency, and experimentation – qualities that are essential for growth on TikTok.
By blending practical advice with motivational messaging, the “Delete That Video and Post It Again” trend is helping new creators build confidence while improving their content’s visibility.
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