TikTok and LALIGA Renew Global Soccer Partnership

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TikTok and LALIGA have renewed their partnership, expanding their collaboration to bring Spanish soccer to TikTok’s global community of over one billion users.

The deal keeps TikTok as a top digital content partner for LALIGA, delivering exclusive match highlights, behind-the-scenes footage, and unique fan experiences.

Popular hashtags like #laligaeasports and #laligahypermotion will continue to host official content, making TikTok the go-to platform for soccer fans to connect with clubs, players, and unforgettable moments.

The renewed agreement expands access to 28 countries, giving fans worldwide a chance to enjoy in-app hubs, real-time match content, and interactive soccer experiences.

The partnership strengthens LALIGA’s digital strategy by reaching younger audiences and expanding international growth.

For TikTok, it reaffirms the platform’s role as a hub for sports culture, creativity, and global fan engagement.

TikTok and LALIGA are bringing Spanish soccer closer than ever to fans everywhere.

You may also want to check out some of our other recent updates.

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