Microsoft unveiled its reimagined Marketplace, now the central hub for cloud solutions, AI apps, and agents.
The new platform is designed to help businesses accelerate AI transformation and become what the company calls Frontier Firms.
It unifies Azure Marketplace and Microsoft AppSource into one global destination, making it easier for organizations to find, try, buy, and deploy solutions that drive innovation, productivity, and customer engagement.
With over 3,000 new AI apps and agents available, Marketplace integrates directly into Microsoft products like Microsoft 365 Copilot and Azure AI Foundry, enabling rapid provisioning and seamless management.
From Siemens to Mars Inc., early adopters report major efficiency gains and faster adoption, while new partner integrations with companies like Arrow, Pax8, and TD SYNNEX are expanding global reach.
Microsoft Marketplace is positioning itself as the foundation for enterprise AI growth by combining trusted solutions with governance and scalability.
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