Start a StartUp: Create Something People Want by James Sinclair is a no-holds-barred how-to manual for founders who want to build real, successful companies instead of chasing startup myths.
An experienced founder with multiple multi-million dollar exits, Sinclair explains why 90 percent of startups fail and how founders can avoid the same fate.
His is a straightforward but impassioned message: success is the domain of the team that learns, experiments, and adapts faster than anyone else.
This book provides an accessible, action-focused roadmap to help first-time founders validate ideas, understand their markets, and create products that people will pay for.
In place of hype or theory, Sinclair puts execution, customer trust, and distribution at the center as the real keys to success in startups.
Anyone interested in taking an idea and creating a successful business without wasting energy, money, or time should read Starting a Startup.
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