ElevenLabs has announced a new partnership with British actor and cultural icon Sir Michael Caine as part of the launch of its Iconic Marketplace.
This curated platform connects companies with renowned voices for creative projects.
Caine’s voice is now available on the ElevenReader app and through the marketplace, joining over 25 other iconic talents including Dr. Maya Angelou, Alan Turing, Liza Minnelli, and Art Garfunkel.
The Iconic Marketplace introduces a performer-first approach to voice licensing, prioritizing respect, consent, and authenticity.
Caine praised the collaboration as a way to preserve and share voices that inspire others, saying it’s not about replacing human storytelling but amplifying it for new generations.
ElevenLabs’ CEO, Mati Staniszewski, highlighted the launch as a breakthrough for ethical AI partnerships in entertainment, providing studios and creators with access to voices that shape culture.
Through partnerships with agencies like CMG Worldwide, ElevenLabs aims to expand the platform while ensuring every project honors the legacy of legendary performers.
The marketplace bridges technology and creativity, allowing iconic voices to find new life in modern storytelling.
Key Takeaways:
- Sir Michael Caine joins ElevenLabs’ new Iconic Marketplace of legendary voices.
- The platform focuses on ethical voice licensing and creative collaboration.
- Partnerships with CMG Worldwide will help preserve and expand cultural legacies.
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