Elon Musk revealed that Grok, the AI powering X, will soon be capable of analyzing and understanding all 100 million posts made on the platform each day.
The system will evaluate text, images, and videos from accounts of any size to recommend content purely based on its intrinsic quality rather than engagement metrics or follower count.
According to Musk, this advancement is made possible through large-scale GPU computing and advanced AI models capable of understanding multimodal content.
By next month, Grok will literally look at and understand all ~100 million 𝕏 posts per day (including images and video), no matter how small the account, and recommend content to users based on the intrinsic quality of the content itself.
— Elon Musk (@elonmusk) November 12, 2025
This is only possible with advanced AI…
By analyzing every post across X in real time, Grok aims to eliminate algorithmic bias toward large accounts and improve the relevance and diversity of users’ feeds.
The change represents a major step in X’s broader vision to make its recommendation system fully AI-driven, focused on substance over popularity.
Musk says this upgrade will “massively improve the quality of everyone’s feed” by surfacing thoughtful, creative, and valuable content that might otherwise go unseen.
Key Takeaways:
- Grok will soon analyze around 100 million X posts daily.
- The AI will evaluate text, images, and video from all accounts.
- Recommendations will focus on quality, not follower size or engagement.
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