Google Updates and Digital Marketing Content Insights: May 15

Google Updates and Digital Marketing Content Insights: May 15, 2025

Here are some new Google updates, latest AI developments, and the top digital marketing content insights on May 15, 2025:

Meta’s Edits added beat markers to compete with CapCut.
Google is transforming the online shopping experience with Generative AI. With Veo, 2D product images can now be converted into 3D experiences.
Gemini Advanced can now connect with GitHub (public or private), which enhances its coding abilities. To start, click the + button in the prompts bar, select “import code”, and paste the GitHub URL.
Google’s Material Design released M3 Expressive to help build better, more engaging, and user-friendly products.
Google DeepMind released AlphaEvolve, a coding agent that helps engineers and researchers discover new algorithms and optimizations for computer science problems.
OpenAI has made GPT-4.1 available directly in ChatGPT starting today. GPT-4.1 is an everyday coding assistant and can be a great alternative to OpenAI o3 and o4-mini.
PerplexityAI is adding PayPal and Venmo to its voice assistants, Comet, and Shopping and Travel.
StabilityAI released a text-to-audio model, optimized for on-the-go mobile audio creation.
CodeRabbit, an AI-powered code review tool that provides detailed feedback on your code, is now available for VSCode, Cursor, and WindSurf.
ElevenLabs announced that you can now easily transfer conversations from AI to a live agent using the Transfer To Human tool.

Global GPT: Did you know you can access the top AI models and agents in one place, starting at $9/month?
BTS of Recording a Trend is a trend on TikTok and Shorts. Showcase the behind-the-scenes of recording a viral video and explain how to make cool transitions, where the camera should be positioned, what editing software you use, and other details that would help people do it themselves.
Smooth transition videos, in which people show off their video production and editing skills alongside impressive makeup, cool outfits, and cooking talents, are trending on multiple platforms.
Explained Scientifically is a trend in which people explain something from a scientific POV – similar to the #LearnAndGrow one we mentioned in a recent article. It’s quite popular and performs well on TikTok and Shorts.

If you have the knowledge and the ability to explain how or why something happens in simple terms, start sharing your expertise in short and engaging videos.
#Relatable is trending on TikTok. Use that hashtag with any content that others could find “relatable”.

AI: Craiyon, OpenAI, Sca leAI, AI Graphic Generator, Grok, AI Det, PolyAI, AI Book Writer, AI Design Generator Free, Google AI Studios, Undetectable AI, Microsoft AI Image Generator, Otter AI, and How to Make Money With AI are the top trending search queries today.
E-Commerce: Searches for How To Start An E-commerce Business, E-commerce Fulfillment Services, E-commerce Business For Sale, and E-commerce Agency are trending.
Marketing: Klaviyo, Guerrilla Marketing, Content Marketing Tips, What Are KPIs in Marketing, OOH Marketing, Brand Marketing, Website Marketing Company, The 4 Ps of Marketing, and Jasa Digital Marketing are trending searches today.
Advertising: Ad Server, Paid Search Advertising, PPC, PPC Advertising Services, and Direct Response Advertising are trending on Google.

You may also want to check out some of our other recent updates.

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