The Definitive Guide to YouTube Ads by Perry Marshall and Tom Breeze is a #1 best-seller that shows marketers and entrepreneurs how to turn YouTube into their most profitable advertising platform.
Using the 80/20 principle, the authors teach readers how to focus on the small percentage of actions that generate the biggest results, cutting wasted time and ad spend while maximizing conversions.
Through proven frameworks, exclusive tools, and step-by-step guidance, the book explains how to launch effective YouTube ad campaigns that reach millions of viewers and can be run for as little as $10 per day.
Readers learn how to identify their most responsive audiences, optimize targeting, and scale winning campaigns without increasing costs.
Marshall and Breeze combine decades of experience in performance marketing and YouTube ad management, offering a clear path for both beginners and seasoned advertisers.
Whether you’re running a startup or scaling an established business, this book delivers a repeatable system to turn YouTube ads into a high-ROI growth engine.
Key Takeaways:
- Learn to apply the 80/20 rule to YouTube ads and eliminate wasted spend.
- Reach millions of viewers with high-converting campaigns, starting with just $10 a day in spend.
- Utilize proven systems and tools to identify and scale your most profitable ads efficiently.
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