‘Magnetic Story Selling’ presents techniques for crafting stories that attract customers, establish authority, and increase conversions.
Dan Kennedy, a longtime direct marketing expert whose work Russell Brunson acquired in 2021, teams up with Brunson, founder of ClickFunnels and author of marketing books like DotCom Secrets.
The audiobook, released November 6, 2025, by Nightingale-Conant and running 27 hours and 44 minutes, combines Kennedy’s archived transcripts and presentations with Brunson’s updated digital applications.
It targets entrepreneurs, marketers, copywriters, business owners, sales professionals, content creators, and influencers who sell products, services, or personal brands.
The material covers established storytelling methods adapted for current online marketing channels.
What You Will Learn
You will learn the Hook/Story/Offer Framework for structuring marketing campaigns, the Attractive Character Blueprint for developing a compelling brand personality, and the Epiphany Bridge Method for building emotional connections with audiences.
The book also details Dan Kennedy’s 31 Principles of Influential Writing for emails, sales pages, and social media posts, along with psychological insights into buyer behavior and how stories generate demand.
Limited public reviews appear available for this recent release. Some early mentions describe it as a detailed compilation of direct-response storytelling tactics.
Our Key Takeaways:
- Stories form the foundation of effective marketing and sales, according to the authors.
- This audiobook is for entrepreneurs, marketers, and sales professionals who want to improve conversions using narrative techniques.
- You should read it to access proven frameworks from two prominent marketers and apply them to build audience loyalty and repeat business.
You may also want to check out some of our other bestseller book spotlights.
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