Before and After Videos are trending on TikTok, giving creators an engaging way to showcase growth, improvement, or transformation over time.
Popular themes include physique progress, room makeovers, business milestones, skincare routines, and creative projects that evolve step-by-step.
This visual contrast keeps the audience glued until the very end, boosting retention and making these clips more likely to hit the algorithm.
This trend is applicable across nearly every niche and resonates because audiences genuinely enjoy seeing progress.
Whether you’re documenting your fitness journey, levelling up your style, or building something from scratch, before-and-after videos are an easy way to tell a compelling story in seconds and inspire viewers to start their transformation.
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