This Video Idea For YouTube Is Going Viral In 2025

YouTube on the phone

I Spent…” is a viral video idea taking over YouTube, where creators share their experiences spending money on something, from ads and startups to personal projects, while breaking down what worked and what didn’t.

Titles like “I Spent $10,000 on E-Commerce Ads So You Don’t Have To” grab attention fast because they mix curiosity, transparency, and valuable takeaways.

This format resonates because audiences love seeing real-world results without taking the same risks themselves.

It also positions the creator as both relatable and credible, someone willing to invest, fail, and share their lessons learned.

For marketers and entrepreneurs, it’s an easy way to turn lessons and data into storytelling that converts viewers into fans.

Whether you’re testing ads, building a product, or trying a new strategy, the “I Spent…” trend is a perfect way to turn your experiences into educational and entertaining content.

Key Takeaways:

  • “I Spent…” videos blend transparency, curiosity, and education.

  • Works best for creators sharing business, marketing, or finance lessons.

  • Turns personal experiments into highly clickable, high-retention content.

You may also want to check out some of our other recent updates.

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