The “Things My High Effort {X} Does” trend is sweeping social media as creators point out thoughtful, intentional behaviors from an individual in their life.
Individuals make short videos with a text overlay such as “Things my high effort friend does that would send a low effort friend into a coma,” then call out small but thoughtful actions such as planning get-togethers, remembering things, or giving thoughtful gifts.
The humor lies in exaggerating how smothering these gestures would be to someone who doesn’t put in as much effort.
It’s simple for makers to adapt the trend by substituting {X} with anyone, partners, friends, roommates, coworkers, or even customers, while highlighting activities that sound fun, wholesome, and relatable.
It’s an opportunity to praise the individuals who go above and beyond, create positive engagement, and encourage viewers to appreciate the same traits in their own lives.
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