Transitions are one of the most reliable ways to grab attention on TikTok and Instagram.
The format is simple: start with a casual clip, maybe without makeup, in lounge wear, or before styling, then add a smooth transition that reveals the glow-up, whether it’s a finished makeup look, a work outfit, or a skincare transformation.
The quick before-and-after reveal makes content more engaging and keeps viewers watching until the end.
This trend works especially well for fashionistas, makeup artists, skincare influencers, and lifestyle creators, but it’s adaptable to any niche.
Fitness creators can use transitions to show progress, entrepreneurs can reveal office setups, and content creators can highlight behind-the-scenes work, transforming into polished results.
Because transitions mix creativity with relatability, they not only boost views but also help creators show off their unique style and personality.
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