“How To Grow” is a popular YouTube format built around direct, problem-solving titles such as “How To Grow Your Marketing Business in 2026.”
You use the video to break down what actually moves the needle this year: client acquisition, positioning, pricing, systems, and delivery.
Instead of broad motivation, these videos focus on execution. You show what to improve, what to stop doing, and what to prioritize so growth is not left to guesswork.
The goal is to give viewers a roadmap they can apply to their own business.
This format is common in agency, creator, and SaaS content because it attracts viewers who are actively trying to scale.
Why This Trend Matters Today
People are overwhelmed by information, yet they still want results. “How To Grow” videos work because they promise one thing: clearer direction.
Viewers click when they believe they will leave with fewer questions and more structure.
These videos also tend to get saved and revisited. When advice is tied to 2026, it feels current and relevant, which makes it more likely that viewers will treat it as a reference rather than entertainment.
How To Do The ‘How To Grow’ Trend
Title your video with a specific outcome, such as “How To Grow Your Marketing Business in 2026.”
Open by stating the core problem your audience faces — not enough clients, inconsistent revenue, or weak positioning.
Then break your advice into focused sections: how to attract attention, how to convert leads, and how to deliver results efficiently. Use examples, numbers, or simple frameworks so viewers can copy what you’re explaining.
- Pro Tip: Include one thing to stop doing. Removing bad habits often creates faster growth than adding new tactics.
You may also want to check out some of our other social media trend updates.
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