Read why the ‘authentic content’ trend is your key to success today, and get the scoop on hot marketing news and the top tech stories on February 20:
Trend Analysis: Authentic Content in 2026
There’s a powerful content trend sweeping through the info product space right now – and most marketers don’t even realize it’s happening.
While everyone seems to be using AI to pump out polished, generic content at scale, a counter-movement is emerging.
The creators seeing the biggest results aren’t the ones with the best AI tools. They’re the ones showing up as themselves, unfiltered, authentic, and willing to hold nothing back.
In today’s featured trend article, we break down why authentic content is winning in the age of AI, the psychology behind why audiences crave “real” over polished, and actionable tips to implement it in your business.
👉 Learn About Authentic Content Marketing – Read This Article
Breaking Tech News and AI Developments
- Google introduced Gemini 3.1 Pro, a reasoning-focused model rolling out in preview across the Gemini API, Vertex AI, and consumer apps.
- Google introduced an AI Professional Certificate program offering self-paced training and AI Pro access for eligible U.S. small businesses.
- AI Tools may undermine learning by reducing critical thinking, shifting education from active skill-building to passive reliance. Experts say the erosion of learning is a greater threat to higher education than the use of AI for cheating.
- LLMs are showing reduced context retention in long-form content, affecting how AI systems interpret mid-page information. Take action to improve (or maintain) your organic reach. ⚠️
- Google introduces Photoshoot in Pomelli, enabling businesses to generate studio-quality marketing images from simple product photos.
Amazon Bestsellers for Entrepreneurs
- Entrepreneur Secrets: Real Stories of Purpose, Profit, and Power by Peter Remington offers real-world stories and practical lessons from 25 prominent Houston business leaders.
- Relevance by Vilmo Luiz De Freitas Medeiros is a sharp critique of modern marketing that argues true success comes not from awards, buzz, or visibility. Rather, it comes from being genuinely chosen by people through perceived value, human connection, and contextual meaning.
- The Personal Branding Blueprint by Pascal Bachmann is a step-by-step guide to building an authentic, magnetic personal brand that aligns with your true self and leverages digital platforms and AI-driven search visibility.
- The Agentic Loop by Adeline R. Ashley is a practical playbook for designing adaptive, AI-powered digital experiences that evolve and get smarter through interactions.
- Six Months to Six Figures by Josh Coats provides online entrepreneurs with a proven, authentic system that combines mindset shifts to overcome limiting beliefs with structured, repeatable strategies. It helps to bridge the gap from hustling under six figures to consistently achieving a six-figure income, freedom, and impact as a natural byproduct.
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