Here are the current top 5 social media trends, content ideas, and technology news today on October 17, 2025:
Today’s Trending Songs and Content Ideas
- Tek It (Acoustic) is trending on TikTok with over 13k videos. Pair the audio with relatable text overlays and content that resonates with your audience.
- Things I Can’t Live Without is a relatable social media trend. Post a video with a text overlay like “5 things I can’t live without in marketing”, tailoring this trend for your niche with things that resonate with your audience.
- The Essentials Trend is a common content idea for TikTok. Post a video with a text overlay such as “Marketing essentials” or “Business meeting essentials”, sharing your favorite items and must-haves within your industry.
- Will You? is a rising song on Instagram with over 13k reels. Pair this audio with tutorial and day-in-the-life content.
- Inside The… is a popular video idea for YouTube. Post a long-form video titled like “Inside The Multi-Million Marketing Company”, taking your audience through everyday life within your business.
Trending News On Google Today
- YouTube Down is trending, with over 500,000 searches in just 20 hours, after hundreds of thousands of users reported issues with the online platform.
- PayPal Down is a trending query, with over 50,000 in just 1 hour after it was reported that PayPal and Venmo were down for thousands of users.
- Spotify is trending on Google, reaching 20,000+ searches in less than a day after Spotify partnered with music companies to develop artificial intelligence products.
Top 3 Marketing and Sales Books
- Click Here by Alex Schultz teaches the principles and strategies behind effective digital marketing, advertising, and business growth in the online era.
- Speak to Sell by Dan Kennedy teaches how to master public speaking to persuade audiences, build authority, and turn presentations into profit.
- Setting the Table by Danny Meyer teaches how Enlightened Hospitality transforms business success through people-first leadership and genuine customer care.
Today’s Trending Tech and AI News
- Anthropic introduces Claude Skills, customizable modules that enhance Claude’s performance with specialized expertise across apps, code, and API workflows.
- Oracle expands its AI Agent Studio with a new marketplace, support for top LLMs, and over 32,000 certified experts to accelerate enterprise AI adoption.
- Salesforce Ventures has deployed over $850 million from its $1B AI fund, investing in 35 leading AI companies, including Anthropic, Cohere, and Runway.
- IBM launches three Oracle-validated AI agents for Oracle Fusion and plans WatsonX Orchestrate HR and Supply Chain agents, advancing enterprise agentic AI.
- Google Research launches DeepSomatic, an open-source AI model that accelerates cancer genetic analysis and outperforms existing methods in detecting key mutations.
Trending AI Tools
- Penny AI – a platform that uses AI to help sales teams with social selling, generating scripts, managing contacts, automating follow-ups, and delivering micro-learning to boost performance.
- PolyBuzz – a platform for AI-powered character chats and roleplaying, letting you create or converse with virtual characters and generate images in a conversational setting.
- CrushOn – a chatbot/role-play platform that lets you create and chat with custom AI characters (including NSFW/unfiltered ones) in immersive conversations.
- Sora 2 – a mobile app and AI model that transforms text prompts and images into short, hyperrealistic videos (with sound), and lets users insert themselves or friends into those scenes.
- Studocu – turn your notes, lectures, or uploaded materials into summaries, quizzes, explanations, or flashcards, and let you ask study-related questions to get instant answers.
You may also want to check out some of our other recent updates.
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