Here are 20 viral social media trends, video ideas, and trending topics in marketing to grow your brand in September 2025:
- Agentic AI Systems is a rising marketing trend. Creators and entrepreneurs are shifting towards automated creation, personalization, and campaign optimization.
- Retro Revamps is a viral marketing trend in which businesses and creators revive old products and styles with a modern twist.
- Things You Need To Know For 2026 is a popular YouTube trend. Post a video like “10 Marketing Tips You Need To Know For 2026”, sharing niche-related advice with your audience.
- Starting From Zero is a viral marketing trend in which you post a video showcasing your journey, like building a company or making money online. Share the valuable lessons and strategies you learned with your audience.
- BookTok is an evergreen TikTok trend. Post a video, sharing book reviews and recommendations.
- Beginner Guides are a viral marketing trend. Post tutorials and guides on how to start dropshipping, affiliate marketing, an agency, etc.
- Social Commerce is a viral marketing trend. It involves selling products directly through social media platforms by blending engaging content with seamless shopping experiences.
- Newsfluencers are a growing marketing trend. Post videos sharing your niche’s most recent and relevant news and stories.
- The Great Lock-In is a viral trend. Post a video about what you’re locking in on, whether it’s building a business, hitting the gym consistently, or eating healthy.
- Generative Search Optimization is a rising trend as marketers, entrepreneurs, and business owners are tailoring their content to be discovered and cited by AI sources.
- AI Influencers are a viral marketing trend where brands use AI-generated personalities to cut costs and engage their audience 24/7.
- Meme Marketing is a viral trend where brands use relatable, shareable memes to boost engagement, build community, and spread messages.
- Me At Work is a relatable trend. Post a video with a text overlay like “Me being tired at work” or “Me at work”, sharing funny and relatable moments with your audience.
- The New Rules is a popular YouTube content idea. Post a long-form video titled “The New Rules Of Digital Marketing In 2025” or “The New Rules Of Building Wealth”. Share valuable insights and strategies.
- What Are The Chances… is a popular trend. Post a video with a text overlay like “What are the chances of you becoming a millionaire?” and break down the niche specifics to your audience.
- Comment Automation is a viral marketing trend in which creators and entrepreneurs post videos, ending them with a CTA, prompting the viewer to comment. For example, “Comment {XYZ} and I’ll send you a free PDF”.
- Send This Video To Someone is a viral trend where creators use the text overlay “Send this video to someone” and tailor it to niches like friendship or entrepreneurship to spark engagement.
- Me and Bro is a popular trend. Post a video with a text overlay like “Me and bro discussing our business idea” or “Me and bro going to Italy together”. Share relatable and funny clips of yourself hanging out with your friend.
- Day In The Life is a viral social media trend. Post a video sharing clips of your life, from morning routines, eating habits, fitness goals, and what you do for work with your audience.
- Free Course Videos is a viral marketing trend on YouTube. Post a long-form video on YouTube, breaking down your niche and providing the most value for your audience.
You may also want to check out some of our other recent updates.
Subscribe to Vavoza Insider to access the latest business and marketing insights, news, and trends daily with unmatched speed and conciseness! 🗞️





