Latest Marketing Trends and Technology News: July 17, 2025

Here are the latest digital marketing trends, trending topics on social media, and technology news on July 17, 2025:

What Your {X} Says About You… is a popular content trend in which you post a video of yourself with the text overlay “What your {XYZ} says about you”, giving feedback and funny commentary about that specific topic.
Lofi Music and Nature Sounds are long-form, faceless content trends on YouTube. Create lo-fi music videos with a scenic or cartoon picture as the backdrop. These music videos can be several hours long.
I’m Going To {X} If That’s Okay With You is a rising social media trend. Post a short video of yourself doing an action with the text overlay “I’m going to {XYZ} if that’s okay with you”.
Nothing Beats a Jet2 Holiday is a funny content trend in which you post a video of yourself expecting a positive outcome, whether from a vacation spot, a business call, or a sports match, but it turns into a hilarious flop.
Throwback To When… is a viral content trend. Post a video of yourself doing something subtle and add the text overlay “Throwback to when {XYZ}”, sharing a past funny or embarrassing experience with your audience.
Playlists on TikTok are a rising trend among creators. If you have various topics you can educate people on, create separate playlists on TikTok. Name them accordingly so your audience can easily find their topic of interest.
BTS + Results is a video editing trend for people in the creative industries, such as video and photo editors, DIY professionals, chefs, etc.

Kyle Schwarber is trending on Google, reaching over 500,000 searches in less than 24 hours after he sent another All-Star Bat to be displayed at Cooperstown.
Syria is a trending Google query, with over 50,000 searches in just 15 hours after news broke out of Israel striking Syria’s capital.
Jerome Powell is trending on Google search, with 50,000 searches in less than a day after Trump asked the Republicans if he should send the letter to fire the Fed chair.
Bradley Beal is trending on Google, reaching 20,000 searches in just two hours after it was announced that he would sign a two-year, $11 million deal with the Clippers.

Current Business News and Tech Updates

Scale AI will lay off 14% of its staff following Meta’s $14.3 billion investment.
Google announced it is bringing advanced AI capabilities to search, adding Gemini 2.5 and Deep Search to AI mode.
Bedrock Robotics, an autonomous vehicle tech startup, received $80 million in funding from Eclipse and 8VC.
Microsoft Copilot launched Desktop Share, a new feature that allows Copilot to see what you see and discuss it in real time.
Daniel Nadler, founder of OpenEvidence, raised $210 million at a $3.5B valuation.

Character – allows users to create and interact with AI-powered virtual characters for conversations.
Scale – a platform that accelerates AI development and offers services to improve machine learning models.
Nectar – allows users to create and interact with customizable AI companions.
Kiro – an agentic IDE built on OSS code that streamlines software development.
Chai – enables users to connect, share, and interact with AI chatbots powered by large language models.

You may also want to check out some of our other recent updates.

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