Here is an effective marketing trend for info businesses, breaking SEO and tech news, and bestsellers for entrepreneurs on February 19, 2026:
Trend Analysis and Guide: ‘Building From Scratch’ For Info Businesses
There’s a powerful content marketing trend that many info product marketers are completely ignoring.
Alex Hormozi gained 1 million followers in just 6 months doing one thing: sharing exactly how he built businesses from the ground up. No gatekeeping. No vague quotes. He showed the frameworks, the math, the ugly parts.
His YouTube channel now has over 3 million subscribers, and his recent book launch for “$100M Money Models” generated $87+ million in sales, earning him the Guinness World Record for the fastest-selling non-fiction book.
He spends $3 million a year on content production alone, and the vast majority of that content follows the same playbook: pick a topic, show people how to build it from zero, hold nothing back.
The strategy isn’t complicated. It’s repeatable. And smaller creators are copying it right now with real results.
In today’s featured trend guide, we break down why “Building From Scratch” content is dominating social media, the psychology behind why it works, and a step-by-step playbook to implement it in your business.
👉 Read The ‘Building From Scratch’ Content Trend Analysis and Guide Here
Breaking Tech News and AI Developments
- Google visibility losses are correlating with declining AI search citations, with ChatGPT showing the largest reductions across affected sites (there is a solution, though).
- No Fluff outlined AI visibility strategies, focusing on entity mapping, structured data, and retrieval-ready content across ChatGPT and Gemini – read our analysis and 5 steps to make your business visible on ChatGPT, Gemini, and Perplexity.
- Google introduced AI-generated music in the Gemini app, enabling users to create 30-second tracks with the Lyria 3 model.
- Anthropic updated Claude Code terms, restricting OAuth token use and prohibiting third-party products like OpenClaw from routing requests via consumer credentials.
- Kana raised $15M to develop customizable AI agents for marketers designed to automate and personalize marketing workflows.
Amazon Bestsellers for Entrepreneurs
- The Build Theory by Vince Dwayne redefines social media content creation as a deliberate architectural structure rather than random output. It uses the metaphor of building to explain why certain content endures across platforms and eras.
- Hidden Code of Marketing by P. Sharma reveals the hidden psychological patterns and invisible rules that make marketing messages feel authentic, believable, and naturally persuasive. It teaches subtle shifts for effortless resonance, non-pushy influence, and real results, grounded in empathy and clarity.
- Adobe Podcast & Audition for Creators by Maxwell Klop is a practical, step-by-step Kindle guide for content creators. It teaches professional voice recording, advanced editing, and audio production using Adobe Podcast, Adobe Audition, and AI tools.
- Let’s Get YOU Fired by Julia M. Carlson is a guide for seven-figure entrepreneurs to scale to eight figures more easily by “firing yourself” from daily operations. It shows how to build self-sustaining businesses through trust and smarter strategies and create a meaningful legacy.
- Faster. Messier. Tougher, by Bradley Akubuiro, offers a modern framework for prioritizing key stakeholders, embracing authenticity over perfection, and leveraging AI while staying genuine.
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