Top 20 Social Media Trends and Content Ideas Going Into August

Woman vibing to a trending sound on social media

Here are the top 20 social media trends and content ideas for you to implement to grow your brand going into August:

  1. Do These 5 Things… is a rising YouTube content trend. Post a video of yourself giving advice and strategies with the text overlay “Do these 5 things {XYZ}”.

  2. Coldplay Affair Trend is trending everywhere on social media. People are posting videos of themselves re-enacting the viral kiss-cam moment.

  3. Educational Content with helpful information presented in various formats (entertaining, factual, or RAW) is an evergreen trend on all platforms. TikTok even has a special tab called STEM, where your content may end up if you’re educating people about science, maths, or engineering.

  4. Clap If You’re… is a rising social media trend. Post a video of yourself clapping with the text overlay, “Clap if you’re {XYZ}”, showing that you agree with that text, or what you plan to do.

  5. 1 vs 20… is a popular content trend on YouTube. Post a video of anything using the 1 vs. 20 concept, such as debating 20 people, using 1 good product vs. 20 bad products, etc.

  6. Get Ready Without Me is a funny trend on social media. Record a video of yourself about to get ready for the morning with the text overlay “Get ready without me”. Then, go off camera and change into your work, fitness, or casual outfit, and then come back showing your audience that you got ready “without them.”

  7. Storytelling while showcasing products is a trend among e-commerce content creators. Show your makeup or skincare routine while sharing advice on relationships, self-love, and self-improvement, and tag the product brands in your caption.

  8. How To Be Better Than 99% Of People… is a viral YouTube trend. Your short or long-form videos should provide niche expertise and success advice with a caption or the text overlay, “How to {XYZ} than 99% of people.”

  9. I Spent 24 Hours… is a viral YouTube trend. Post a video with text overlay “I spent 24 hours {XYZ}”. For example, record yourself working on your laptop, editing your website, or creating a product, and add “I spent 24 hours trying to build an online business” on top.

  10. This Might Sting A Little… is a rising social media trend. Record a video of yourself with the text overlay “This might sting a little”, wait a few seconds, then put another text overlay saying a controversial or hot take about life or business.

  11. Luxury Carousels are trending on Instagram. Post high-quality carousels of unique photos of luxury cars, foods, and lifestyle pictures, pairing them with background songs like Skyfall or Back to Black.

  12. Like The 1% is a growing YouTube trend. Post a video of yourself with the text overlay “{XYZ} like the 1%”. Break down topics that fit your brand, e.g., “How to get rich like the 1%” or “How to speak like the 1%”, sharing strategies and knowledge with your audience.

  13. That One Unemployed Friend is a popular social media trend. Post a video of yourself doing things that fit the “unemployed” stereotype, or take a twist and post videos of your success and lifestyle with the text overlay “That one unemployed friend {XYZ}”.

  14. How I Built… is a popular content trend on YouTube. Post a video of yourself with the text overlay “How I built {XYZ}”, explaining how you built something, and sharing valuable lessons from your first-hand experience.

  15. How To Be Better Than 99% Of People… is a viral YouTube trend. Your short or long-form videos should provide niche expertise and success advice with a caption or the text overlay, “How to {XYZ} than 99% of people.”

  16. I Got A Text Audio is trending on TikTok. Post a video of yourself working or doing fun activities, pairing it with this viral audio. Add relatable text overlay, such as “POV: You just got your first sale.”

  17. 7 Skills… is a popular YouTube trend. Post a video with the text overlay “7 skills {XYZ}”, giving advice and strategies to your audience to succeed in your niche, such as “7 skills every marketer needs to master” or “7 skills you must have to be rich.”

  18. I Spent 24 Hours… is a viral YouTube trend. Post a video with text overlay “I spent 24 hours {XYZ}”. For example, record yourself working on your laptop, editing your website, or creating a product, and add “I spent 24 hours trying to build an online business” on top.

  19. About To Get On A Flight is a perfect TikTok Trend for vacationers. Post a video of yourself on the plane with the text overlay, “About to get on a flight, let’s see if {XYZ} comments.”

  20. How To {X} It Feels Illegal is a rising YouTube trend. Post a long-form video with the text overlay “How to {XYZ} it feels illegal”. Share strategies and advice within your niche, like “How to be so productive that it feels illegal” or “How to make so much money online that it feels illegal”.

You may also want to check out some of our other recent updates.

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