Here are the top 9 marketing trends, content ideas, trending songs, and technology news on September 15, 2025:
Social Media Trends and Content Ideas
- Telegram is gaining popularity among content creators, business owners, and marketers. Many international content creators are comparing Telegram to what Instagram used to be during the early 2010s – a platform with little competition and few regulations and restrictions.
- Outro by M83 is a trending song among videographers and photographers on social media. Pair it with cinematic shots of nature or architecture.
- Cleansing Your Feed is trending on TikTok. Creators share clips of pets and nature to spread peace and positivity.
- Goodness Of God by Glorify is a trending TikTok song with over 260k posts. Pair this audio with wholesome and memorable moments.
- September by Ophelia Wilde is a trending Instagram song with 34K reels, best paired with nature, art, and animal content.
- Hyper-Personalization is a rising marketing trend in which brands use AI, data, and real-time insights to deliver tailored content, offers, and experiences that feel unique to each customer.
- If You’re Feeling Down, Watch This is a popular YouTube trend. Share valuable advice and tips with your audience to help them succeed in your niche.
- $100/Day+ is a viral social media hook. Post a video with a text overlay like “Best E-Commerce Guide (100/Day+)”. Share niche-specific content and advice with your audience.
- Vibe Marketing is a rising trend where brands focus on mood and aesthetics to connect emotionally with audiences.

Trending Google Search Queries
- DermaRite Recall is trending, with over 50,000 searches in just 22 hours after the company announced a recall of its hand soaps and hand sanitizers due to an infection risk.
- Gemini is a rising query, reaching 50,000+ searches in just 9 hours after its IPO debut at $28 per share, valuing the company at $3.3 billion.
- SpaceX Rocket Launch is trending, shooting up 300% in less than an hour after it was reported that SpaceX is set to launch its Northrop Grumman Cygnus XL resupply ship to the space station.
- Lucid is a trending query, going up 200% in just 4 hours after the company executed a reverse stock split that sent LCID shares sliding before rebounding 5% over the last five days.
Business and Marketing Book Trends
- Nostalgia Marketing by Dimitris Loannou is a practical guide to using nostalgia to build stronger, more memorable brands.
- Transforming Customer-Brand Relationships by Christina Garnett offers marketers a practical guide to building authentic, lasting connections with their customers.
- The Creative CEO by Russ Perry reveals a proven business framework designed for creative entrepreneurs who want to move beyond the limitations of freelancing.
- AI Vibe Marketing by Alex Rullo explores how businesses can use artificial intelligence to build stronger, more authentic connections with their audiences.
- The Challenger Sale by Matthew Dixon shows sales professionals how to drive growth by challenging customer thinking and teaching unique insights instead of simply responding to demand.

Tech News and AI Developments
- Instagram has fixed a Stories bug that reduced reach for creators posting many stories in one day, so reach should now improve.
- Google kicked off the Pennsylvania AI Accelerator, offering free AI workshops, courses, and career certificates for small businesses.
- OpenAI Grove is a new program for individuals early in their company-building journey, offering mentorship, tools, and community.
- Via Transportation debuted on the NYSE at $44 per share, valuing the transit tech company at $3.5B after raising $493M.
- OpenAI partnered with US CAISI and UK AISI to strengthen AI security, red-team vulnerabilities, and prevent misuse.
- Perplexity announced its latest updates, adding Finance on mobile, hotel loyalty support, and streamlined PDF tools.
- Snapchat rolled out Infinite Retention and Group Streaks, giving users new ways to save chats and celebrate with friends.
- Salesforce is expanding the Salesforce New York Tower by 25% to fuel Agentforce, train employees, and support local customers.
Trending AI Tools
- Corgi AI – an AI-powered insurance company reinventing how insurance works using data, automation, and smart risk tools.
- CHAI AI – lets users build, customize, and interact with their conversational AI models focused on social, engagement, and creative chatting.
- CheaterBuster – helps you check if someone is active on dating apps (Tinder, Bumble, etc.) using name, age, location, or photo.
- Plaud – an AI note-taking tool that records conversations, transcribes them, summarizes key info, and helps you capture ideas efficiently.
- Remini – enhances old, blurry, or low-quality photos and videos by using AI to restore clarity, detail, and sharpness.
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